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YouGov Plc

YouGov Plc

Sector: Advertising Not Elsewhere Classified Region: United Kingdom

: | London Stock Exchange: YOU

YouGov is an international data and analytics group. Our core offering of opinion data is derived from our highly participative panel of 5 million people worldwide. We combine this continuous stream of data with our deep research expertise and broad industry experience into a systematic research and marketing platform. Our suite of syndicated, proprietary data products includes: YouGov BrandIndex, the daily brand perception tracker; YouGov Reports which provide comprehensive market intelligence on a range of sectors; and YouGov Profiles, our planning and segmentation tool. The market-leading YouGov Omnibus provides a fast and cost-effective service for obtaining answers to research questions from both national and selected samples. Our custom research business conducts a wide range of quantitative and qualitative research, tailored by our specialist teams to meet our clients' specific requirements.

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