In this presentation Katrina Robson, Digital Manager for Social Media, Lloyds Banking Group, discusses the topic 'Developing a social media strategy: analytics, interactivity and engagement'. This talk was given at Marketforce's conference 'Customer Experience in Social Media'.
Scotiabank is a leading financial services provider in over 55 countries and Canada's most international bank. Since welcoming our first...
Barclays Plc is a global financial services provider. The company is engaged in the provision of retail banking, credit cards,...
Lloyds Banking Group Plc
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