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Yahoo!, Inc.

Yahoo!, Inc.

Sector: Information Retrieval Services Region: CA, United States


: | Nasdaq: YHOO | Mexican Stock Exchange: YHOO | Frankfurt Stock Exchange: YHO


Yahoo!, Inc. is a digital media company that delivers personalized digital content and experiences, across devices and around the globe. The company provides engaging and innovative canvases for advertisers to connect with their target audiences. To users, it provides online properties and services, and to advertisers, it provides a range of marketing services designed in order to reach and connect with users of the company's Yahoo! Properties, as well as with Internet users beyond Yahoo! Properties, through a distribution network of third-party entities that have integrated Yahoo!'s advertising offerings into their websites or other offerings. The company's offerings to users on Yahoo! Properties currently fall into three categories: Communications & Communities, Search & Marketplaces and Media. Its offerings are available on PCs and other devices, such as mobile devices and TVs. The Communications & Communities offerings include Yahoo! Mail, Yahoo! Messenger, Yahoo! Groups, Yahoo! Answers, Flickr, and Connected TV, which provide a wide range of communication and social services to users and small businesses across a variety of devices and through its broadband Internet access partners enable users to organize into groups and share knowledge, common interests, and photos. The Search & Marketplaces offerings are designed to provide quick answers to users' information needs by delivering them innovative and meaningful search, local, and listings experiences on the search results page and across Yahoo!. Its Search offerings include Yahoo! Search and Yahoo! Local, which are available free to users and are often the starting point for its users to navigate the Internet and discover content that matters to them. The Marketplaces offerings include Yahoo! Shopping, Yahoo! Travel, Yahoo! Real Estate, Yahoo! Autos, and Yahoo! Small Business. On these properties, users can research specific topics, products, services or areas of interest by reviewing and exchanging information, obtaining contact details or considering offers from providers of goods, services, or parties with similar interests. The Media offerings are designed to engage users with relevant and compelling online content and services on the web. Its Media properties and services include Yahoo! Homepage, Yahoo! News, Yahoo! Sports, Yahoo! Finance, My Yahoo!, Yahoo! Toolbar, Yahoo! Entertainment & Lifestyles, Yahoo! Contributor Network and Yahoo! Pulse. The firm offers advertisers targeted solutions, such as behavioral and search retargeting, valuable insights about their customer base, and tools that leverage those insights for optimized program performance. It also provides several software and platform offerings for third-party developers, advertisers, and publishers, including Yahoo! Developer Network, Yahoo! Open Strategy, Yahoo! Application Platform, Yahoo! Updates, Yahoo! Query Language and Yahoo! Search BOSS. The company was founded by Jerry Chih-Yuan Yang and David Filo in January 1994 and is headquartered in Sunnyvale, CA.

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